About us

Amirá is an innovative high-street fashion brand that is inspired by the future of fashion and traditional colors, art and textures. The brand's collections stretch from East to West and are designed specifically for the Bangladeshi market. Amirá aims to be recognized as an artistic and innovative fashion label in the global retail industry. 

After conducting research in Bangladesh for over a year and a half, the brand identified a lack of innovation in pret wear suitable for the Bangladeshi market. Amirá's designs are created to enhance the customer's body type and skin tone, using leading-edge technology to ensure high-quality fabrics and construction. 

The brand's themes are developed according to the season and upcoming festivities, with all prints being hand-drawn to emphasize the artistic criteria of the brand. Amirá also has a commitment to sustainability, with goals to reduce the impact of the brand's products and business practices on the environment.